The residents of Ibadan, capital of Oyo State, will not forget in a hurry how the likes of Oritsefemi, Pasuma, Teni, Artquake, Taye Currency and Slimcase took turns to thrilled them to memorable performances last Friday as Trophy Lager Beer celebrated its 40th anniversary in style at the Palms Shopping Mall.

Oritsefemi, who was the first artiste to thrill the audience on the night, said he understood the significance of the celebration, saying, “Any brand that has spent 40 years in Nigeria has stood the test of time. Only a few brands can withstand the rigor of the business environment in Nigeria. For Trophy to be celebrating its 40th anniversary, it was only natural for me to put in my best for my fans.”

Apart from entertaining the audience, Pasuma was charged with the responsibility of presenting cheques to winners of the ongoing National Consumer Promotion by Trophy Lager tagged Honourable Millionaires Promo.

However, the National Sales Director, International Breweries, Godwin Oche, explained that the concert was their way of appreciating loyal consumers. He stated, “We wanted them to have this sense of belonging, have fun with the brand and make them know that they are the reason we are able to celebrate this milestone. We will be holding another concert in Ilesa.”